News

Here you will find...

... always the latest news and information about loadbee.

Sport Conrad: International online retail and Christmas wishes

Sport Conrad is one of the largest ski retailers in Germany. The Penzberg-based company brings in slightly less than half of its yearly revenue of 50 million euros through online sales. These online customers are located all over the world. To ensure that the customer experience keeps improving and online sell-through rates continue trending upward, Sport Conrad has recently started using loadbee – the platform for content syndication.

Here you find all information: International online retail and Christmas wishes

Black Friday Insights: These items are in especially high demand

This year was much like any other in that countless retailers and manufacturers took part in Black Friday, the largest discount campaign of the year. The IT company loadbee is now publishing a few insights into the shopping event

Here you find all information: Black Friday Insights: These items are in especially high demand

How online retailers can relieve the burden on their own phone support service

Well-informed online customers are not only more likely to buy, they also contact the retailers‘ phone support service with fewer questions. Christian Vogt, managing director of Vogt Küchentechnik, came to this conclusion after an A/B test.

Here you find all information: How online retailers can relieve the burden on their own phone support service

photokina 2018: FUJIFILM enhances the presentation of its new products using QR codes

FUJIFILM‘s product lineup includes digital cameras, lenses, and more. These are high-tech goods, and their various technical specifications need to be explained to customers. In order to provide visitors to FUJIFILM‘s stand at the photokina trade fair, which took place between September 26 and 29 in Cologne, Germany, with the best possible experience, QR codes were deployed so that they could learn more about new products. By using Scan, in-store customers are able to view exactly the same product information that FUJIFILM provides via the loadbee platform for product profiles that are picked up by the shops of its online retailer partners.

Here you find all information: photokina 2018: FUJIFILM enhances the presentation of its new products using QR codes

The VAUDE App: A comprehensive tool for retailers thanks to its scan function

What started as a training app is now being expanded to digital consulting support on the sales floor: Since the end of 2016, VAUDE has been providing its retailers with training knowledge about its entire product portfolio using the VAUDEpedia app. The product information comes from the loadbee platform.

Here you find all information: The VAUDE App: A comprehensive tool for retailers thanks to its scan function

Wera displays its product and brand identity in retail stores, completely automatically

Wera‘s brand presence has won multiple awards. Now, any online retail store can be something of a “Tool Rebel“ itself. Wera is now working together with loadbee, the IT platform for product profiles, to ensure topnotch brand and product communication for all of its retailers.

Here you find all information: Wera displays its product and brand identity in retail stores, completely automatically

How Alternate keeps its online customers updated with the best information across borders

What is the best possible way for us to inform our customers in the online store - where there are no sales consultants to talk to? Alternate accomplishes this by relying on loadbee on an international scale. Brands such as Bosch, Siemens, Intenso and Nintendo use the IT platform for product profiles to display their sales-driving brand content such as videos, images and more, directly on the respective product detail pages of the online stores.

Here you find all information: How Alternate keeps its online customers updated with the best information across borders

ECOVACS showcases the digital store of the future at IFA 2018

What does the store of the future look like? ECOVACS ROBOTICS, the specialist for innovative household robots, will implement loadbee technology at IFA 2018 (Booth 103, Hall 5.1) to demonstrate how online and offline platforms seamlessly combine to create a modern hybrid shopping experience.

Here you find all information: ECOVACS showcases the digital store of the future at IFA 2018

Media Markt Switzerland is a premium partner of loadbee

Currently, customers can find about 42,000 articles in the online store of Media Markt Group Switzerland. To help its customers best find their way in this abundance of products, Media Markt.ch also relies on loadbee.

The complete press release can be found here: Media Markt Switzerland is a premium partner of loadbee

loadbee engages the former CEO of Fein in the wake of its Miele investment

In the wake of the announcement of an equity investment from Miele Venture Capital GmbH, loadbee is now upgrading its management board: From now on Klaus Wartlik as Chief Sales Officer (CSO) will be responsible for the sales and marketing activities of the company based in Echterdingen near Stuttgart.

Here you find all information: loadbee engages the former CEO of Fein

Schuhe.de is premium partner of loadbee

On schuhe.de, customers currently can find over 100,000 brand-name shoes. But which one is right for them? To ensure that no customer question is left unanswered, schuhe.de also uses loadbee, the IT platform for product information.

The complete press release can be found here: Schuhe.de is premium partner of loadbee

How Bauknecht sells more with its dealers

E-commerce roll-out made easy: loadbee delivers manufacturer content directly to the online shops. The sales-promoting effect of good brand content can be found in the press release.

Here you find all information: How Bauknecht sells more with its dealers

loadbee gains Miele as an investor

The IT platform loadbee has gained yet another renowned and dedicated supporter: Miele Venture Capital GmbH. The core product of the loadbee product family is the cloud-based IT platform of the same name for content syndication. The company, which was founded in 2013 and is headquartered in Echterdingen near Stuttgart, Germany, uses this platform to syndicate product information prepared by brands to all points of sale (POS) - both online and offline.

The complete press release can be found here: loadbee gains Miele as an investor

Viking‘s strategy for the future:

“In our showroom we have equipped articles with an NFC tag. Here, we show our retailers how to get all product information directly from their mobile phone. A technology that we will also use at the upcoming ISPO,“ Helma Tobies explains.

Here you find all information: Viking‘s strategy for the future

New Balance, 11teamsports and loadbee: Conversion rate uplift of 19.70 percent

The shoe specialist New Balance and Germany's largest online shop for football and team sports, 11teamsports, have shown in an A / B test online what effects the right product information has on the sale in the e-shop.

The complete case study can be found here: Conversion rate uplift of 19.70 percent

Garmin: Next step towards the digitization of stationary retail

To date, Garmin had supported its retailers online by placing this product information directly into the online shops of its retailers via the loadbee platform. But the next step will definitely be for us to use this new way of presenting information to display it at the POS as well. At IFA, product information from the NFC chip goes directly to the smartphone.

Here you find all information: Next step towards the digitization of stationary retail

This platform is making it happen:

How online retailers are increasing their sales with the help of BSH via the loadbee platform Case study reveals conversion rate uplift of 25 percent

Here you find all information: How online retailers are increasing their sales with the help of BSH via the loadbee platform Case study reveals conversion rate uplift of 25 percent

Optimal advice via smartphone

Believe it or not, a smartphone and its scan function can be used to access the digital retail world. Anyone who scans the codes with a smartphone gets access to all product information that FLEX provides for the respective items.

Here you find all information: Optimal advice via smartphone

Columbia: transforms the POS to the POE with the loadbee IT platform

Sales experts agree: The future of sales is called “engagement”. By taking steps to turn the “Point of Sale” into the “Point of Engagement”, Columbia has given its spring collection a striking online presence.

Here you find all information: Columbia transforms the POS to the POE with the loadbee IT platform

Multi-channel chaos?

How Deuter finally bridged the gap between retailers and manufacturers

Here you find all information: Multi-channel chaos? How Deuter finally bridged the gap between retailers and manufacturers